This book shows designers how to model, light and render photorealistic and non-photo-realistic materials on the basis of industrial design objects and interiors. Based on the materials provided here, the designer will learn to use global lighting and HDRI methods and to create animations and work with them. The book demonstrates how to combine various modeling methods, from splines to the most efficient and progressive polygonal methods. Particular attention is paid to settings for the mental ray 3.4 extensions in the field of global lighting and rendering by elements, as well as to such innovations as cloth and viz extensions. This book is intended for 3D designers and 3DS max computer graphics users looking to improve their modeling and rendering skills, as well as for teachers and students.